Who Owns Vimeo Company?

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Who Really Owns Vimeo?

Understanding the ownership structure of a company is crucial for grasping its potential and strategic direction. Vimeo, a leading video software solution, has a fascinating history, evolving from its roots in 2004 to its current status as a publicly traded entity. But who are the key players shaping Vimeo's future, and how has its ownership evolved since its spin-off from IAC?

From its inception, Vimeo has carved a niche in the competitive video-sharing landscape. This analysis explores the Vimeo SWOT Analysis, delving into the significant shifts in ownership, from its founders to the major shareholders influencing its trajectory today. Discover the answers to questions like "Who owns Vimeo" and "Who is the current CEO of Vimeo," to gain a comprehensive understanding of this dynamic company. The exploration also touches upon Vimeo's history and its market capitalization.

The story of Vimeo ownership begins in November 2004, conceived by Jake Lodwick and Zach Klein. They envisioned it as a 'skunkworks project' within Connected Ventures, the parent company of CollegeHumor. Lodwick is credited with coining the name 'Vimeo,' blending 'video' and 'me,' also an anagram for 'movie.'

Initially, the platform was designed for sharing and tagging short videos among friends, inspired by photo-sharing sites like Flickr. While the exact equity split at the start isn't publicly detailed, Vimeo operated independently during its early phase. The focus was on building a platform for creators to share videos, emphasizing quality and creativity.

In August 2006, IAC (InterActiveCorp) acquired a 51% controlling stake in Connected Ventures for $21 million, effectively taking majority Vimeo owner. This move was largely driven by the success of CollegeHumor, which was attracting around 6 million visitors monthly. Following Google's acquisition of YouTube in October 2006, IAC recognized Vimeo's potential and invested more resources into its development.

Key Ownership Events

The early years of Vimeo's history saw significant shifts in ownership and strategic direction. Key points include:

• Founding: Vimeo was founded in November 2004 by Jake Lodwick and Zach Klein.
• Initial Focus: The platform started as a way to share and tag short videos among friends.
• IAC Acquisition: In August 2006, IAC acquired a 51% stake in Connected Ventures, becoming the majority owner. This was a pivotal moment in the evolution of the platform.
• Post-Acquisition Development: Following the acquisition, IAC increased investment in Vimeo, recognizing its potential in the video-sharing market.
• Departure of Co-founder: Jake Lodwick, one of the original founders, left the company in November 2007.

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The evolution of Vimeo ownership reflects its journey from a subsidiary to an independent, publicly traded company. Initially, from 2006 to 2013, it operated under IAC. This period saw Vimeo grow its user base. The year 2013 marked a significant shift when Vimeo was spun off, allowing it to operate independently. This led to its direct listing on Nasdaq on May 25, 2021, under the ticker 'VMEO,' solidifying its status as a public company.

The current Vimeo owner structure is primarily institutional. The shift to independence and public trading has reshaped its ownership landscape, with institutional investors holding a significant portion of the shares. This change highlights the company's growth and its integration into the broader financial market.

As of May and June 2025, institutional investors hold between 75.51% to 86.34% of the company's stock. Key shareholders include Vanguard Group Inc., holding 10.57%, and BlackRock Inc., with 7.90%. Insider ownership is approximately 3.68% to 11.90%. Public companies and individual investors hold roughly 1.76% to 20.81% of the stock. Barry Diller and Joseph Levin, through shares of capital stock and Class B common stock, significantly influence strategic decisions. You can learn more about the Marketing Strategy of Vimeo.

Key Takeaways on Vimeo's Ownership

Vimeo's ownership has evolved from being a subsidiary to an independent, publicly traded company. Institutional investors now hold the majority of the shares, indicating strong market confidence.

• Vanguard Group Inc. and BlackRock Inc. are among the major institutional shareholders.
• Insider ownership, including executives, also plays a role in the company's governance.
• The concentration of voting power with key figures influences strategic decisions.

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As of the 2025 Annual General Meeting, the Board of Directors of Vimeo included nine director nominees. These individuals are: Adam Cahan, Adam Gross, Jay Heratti, Lydia Jet, Kirsten Cliffhouse, Mo Homan, Glenn Schiffman, Alexander von Furstenberg, and Philip Moyer. Philip Moyer currently serves as the CEO of Vimeo.

Alexander von Furstenberg represents a significant shareholder, and his holdings, combined with those of Barry Diller, represent a substantial portion of the voting power within the company. This structure allows these major shareholders to significantly influence the company's direction.

Vimeo operates under a dual-class common stock structure. This structure gives specific shareholders more voting power. Class B common stock gets ten votes per share, while common stock holders get one vote per share. As of December 31, 2024, Barry Diller and Alexander von Furstenberg controlled approximately 38% of the total voting power. Joseph Levin, the Chairman of Vimeo's Board and CEO of IAC, held approximately 2% of the total voting power as of December 31, 2024. This concentrated power allows them to significantly influence the Board of Directors and other key decisions. Understanding the Competitors Landscape of Vimeo is also important to understand its market position.

Voting Power Dynamics

Vimeo's dual-class structure concentrates voting power, allowing significant influence by key shareholders. This structure impacts the election of directors and other stockholder actions.

• Class B shares have ten votes each.
• Barry Diller and Alexander von Furstenberg held approximately 38% of the total voting power as of December 31, 2024.
• Joseph Levin held approximately 2% of the total voting power as of December 31, 2024.
• Director elections and stockholder actions are affected by this structure.

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Over the past few years, significant changes have occurred in the ownership structure and strategic direction of Vimeo. The company, which became independent in May 2021 after its spin-off from IAC, has been actively managing its capital. This includes share repurchase programs, with 5.9 million shares repurchased in 2024 for $26.8 million. Furthermore, as of February 13, 2025, an additional 1.5 million shares were bought back for $9.7 million, leaving $13.7 million available under the share repurchase authorization. In Q1 2025, Vimeo repurchased 3.9 million shares, exhausting its existing $50 million share repurchase authorization. On April 29, 2025, the Board authorized a new stock repurchase program of up to $50 million.

Institutional ownership remains a key aspect of Vimeo's profile. As of February 2025, institutional investors held 91.13% of the company, decreasing to 86.34% by May 2025. In Q4 2024, there was notable activity among institutional investors, with some increasing and others decreasing their positions. For example, Thrive Capital Management, LLC, added 5,852,853 shares. Conversely, T. Rowe Price Investment Management, Inc. and Divisar Capital Management LLC reduced their holdings. Mutual funds increased their holdings from 52.87% to 53.10% in May 2025. Insider ownership stood at 5.7% as of February 2025.

Vimeo is also focusing on strategic investments, particularly in AI, enterprise solutions, and new video formats. The company plans to invest up to an additional $30 million in 2025, above 2024 levels. This strategic direction aims for low single-digit revenue growth in 2025, with an acceleration to double-digit growth by the end of the year. Despite a net loss of $0.02 per share in Q1 2025, Vimeo achieved its third consecutive quarter of year-over-year bookings growth. To learn more about the users of Vimeo, read this article about the Target Market of Vimeo.

Who Owns Vimeo?

Vimeo is a publicly traded company. The majority of the company is owned by institutional investors.

Vimeo Owner

As of May 2025, institutional investors hold a significant portion of the company's shares, with 86.34% ownership.

Vimeo's Financial Backers

Vimeo's financial backers include various institutional investors, with some increasing and decreasing their holdings.

Vimeo's Major Shareholders

Major shareholders include institutional investors. Thrive Capital Management, LLC, is a notable investor.

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