What are Mission Vision & Core Values of Jungheinrich Company?

The Jungheinrich mission is fundamentally customer-centric. It prioritizes understanding and fulfilling the unique requirements of each client. This focus drives the development of customized solutions, ensuring that Jungheinrich's offerings precisely address specific operational challenges.

Jungheinrich aims to be a one-stop shop for intralogistics needs. This "single source" approach simplifies procurement and management for customers. This comprehensive offering includes everything from forklifts to automated systems and related services.

Direct sales are a cornerstone of Jungheinrich's strategy, fostering direct communication and building lasting relationships with clients. This approach allows for a deeper understanding of customer needs and the provision of ongoing support. This is crucial for maintaining customer satisfaction and retention.

The Jungheinrich mission implicitly emphasizes reliability and competence as essential elements. These factors are critical in the intralogistics sector, where equipment downtime and operational inefficiencies can significantly impact a business's bottom line. The company aims to provide dependable, high-performing solutions.

Jungheinrich's mission targets businesses across various industries that require efficient material handling and warehousing solutions. The company operates globally, as evidenced by its international presence and direct sales network, serving a diverse customer base. Further insights into their target market can be found in this article: Target Market of Jungheinrich.

Examples of Jungheinrich's mission in action include providing automated warehouse systems tailored to specific warehouse layouts and requirements. Their comprehensive portfolio, from forklifts to automated systems and services, all from a single source, also exemplifies their mission. In 2024, Jungheinrich reported an order intake of €5.32 billion, reflecting the demand for their solutions (Source: Jungheinrich Annual Report 2024).

The phrase "realistic and trend-setting impulses" suggests Jungheinrich's dedication to delivering innovative solutions that are both practical and forward-thinking. This involves anticipating future industry needs and developing technologies that set new standards.

The vision highlights the company's ambition to inspire its customers. This suggests a focus on not just providing products but also fostering a culture of innovation and continuous improvement within the industry.

Jungheinrich aims to "lead the way," indicating a commitment to being at the forefront of technological advancements and market trends. This involves proactive development and strategic positioning within the intralogistics landscape.

Jungheinrich's vision aligns with the growing importance of sustainability in logistics. Their investment in lithium-ion technology and energy-efficient solutions demonstrates a commitment to environmentally friendly practices.

The vision underscores the company's dedication to technological advancements, including automation, digitalization, and the development of smart intralogistics solutions. These advancements are key to driving efficiency and productivity.

Jungheinrich's vision is a clear statement of its aspiration to maintain and enhance its market leadership position. This involves continuous innovation, customer focus, and strategic investments.

Jungheinrich's financial targets demonstrate the influence of its mission and vision. These metrics provide a clear indication of the company's progress towards its goals.

Jungheinrich aims for €5 billion in revenue by 2025 and €10 billion by 2030. The company's EBIT return on sales targets are over 8% for 2025 and 10% by 2030, underscoring its focus on profitable growth.

The increase in units ordered in aftersales service in 2024 highlights the strength of long-term customer relationships, a core aspect of their mission. This reflects the company's commitment to customer satisfaction and support.

Day-to-day operations are shaped by the emphasis on efficiency, innovation, and customer satisfaction, all derived from the company's mission. Long-term planning is influenced by strategic pillars like growth, automation, digitalization, and sustainability.

While specific quotes directly linking decisions to the Jungheinrich mission and Jungheinrich vision were not prominently found, strategic documents and initiatives consistently reflect these guiding principles. This demonstrates the ingrained nature of the company's values.

For a deeper understanding of Jungheinrich's origins and evolution, consider reading a Brief History of Jungheinrich.

Leadership plays a vital role in reinforcing the Jungheinrich mission, Jungheinrich vision, and Jungheinrich core values. The Chairman of the Board of Management, Dr. Lars Brzoska, consistently emphasizes the importance of profitability, efficiency, and sustainability. This commitment from the top ensures that strategic direction, derived from the company's mission and vision, is actively pursued across all levels of the organization.

Effective communication is key to ensuring that stakeholders understand and embrace the Jungheinrich values. The company utilizes various channels to communicate its mission, vision, and core values, including official publications, investor relations materials, and internal platforms. The "global communication platform on sustainability" is a prime example of how Jungheinrich engages employees in its sustainability transformation, fostering a shared understanding of its values.

Jungheinrich translates its stated values into concrete business practices. This includes significant investments in automation and digitalization technologies, which enhance efficiency and productivity. The development of energy-efficient products, such as lithium-ion battery-powered trucks, demonstrates a commitment to sustainability. Furthermore, initiatives like Uplift Ventures, which fosters innovation and invests in relevant startups, exemplify the company's forward-thinking approach to putting its vision into action.

Jungheinrich employs formal programs and systems to ensure alignment between its values and operational practices. Its sustainability management framework guarantees high standards across economic, ecological, and social aspects. Supplier sustainability self-assessments promote responsible practices throughout the value chain. Internal initiatives, such as the 'Future of Work' program, reflect the company's commitment to its employees and its vision for the future of work. For example, in 2024, Jungheinrich invested over €300 million in R&D, a significant portion of which was dedicated to sustainable and energy-efficient solutions.