What are Mission Vision & Core Values of SCB X Public Company Company?

The mission's focus on 'all' signifies a commitment to financial inclusion. SCB X aims to serve a broad audience, from seasoned investors to those new to financial products. This inclusive approach is a key element of their SCB X vision.

Technology and innovation are the cornerstones of SCB X's mission. They leverage digital platforms and AI to simplify complex financial processes and enhance user experiences. This tech-driven approach is central to their SCB X core values.

The mission prioritizes making financial services accessible and affordable. This is achieved through digital channels, lower fees, and innovative product offerings designed to meet diverse financial needs. This reflects their commitment to company values.

SCB X's investments in digital lending platforms like AutoX and MONIX directly reflect this mission. These platforms provide access to financial services for underserved populations. This is a key component of their corporate strategy.

The development of the InnovestX Super App exemplifies the mission to simplify investing. By consolidating various investment options into a single platform, SCB X enhances accessibility for both novice and expert investors. This is how SCB X puts its mission into action.

SCB X's commitment to becoming an AI-first organization and allocating 5-7% of its net profit to R&D showcases its dedication to innovation as a core driver. This investment in technology underscores their long-term vision. Further details can be found in the Growth Strategy of SCB X Public Company.

The core of the SCB X vision is to lead the financial technology sector within the ASEAN region. This signifies a commitment to innovation and a forward-thinking approach to financial services. It's a bold statement, setting the stage for significant growth and influence.

A key element of SCB X's vision and goals involves expanding its customer base to 200 million individuals across Thailand and ASEAN nations. This ambitious target highlights the company's intent to achieve widespread market penetration and solidify its regional presence.

The SCB X vision is not merely aspirational; it's supported by tangible strategic initiatives. The company is actively transforming, building the necessary technological infrastructure to realize its vision. This includes investments in cloud computing, AI, and cybersecurity, demonstrating a commitment to becoming a technology-driven group.

SCB X is actively developing fintech subsidiaries and platforms, such as SCB TechX and SCB DataX. These ventures are critical in supporting the company's vision. This demonstrates a focused approach to leveraging technology for financial innovation and expansion.

The pursuit of a virtual bank license and strategic partnerships in the region are key components of SCB X's plan for wider reach and technological advancement. These efforts are crucial for achieving the vision of becoming a leading regional fintech group. This aligns with the company's corporate strategy.

The SCB X's long-term vision is clear: to be the most admired fintech group in the region. This involves not only technological advancements but also a commitment to customer-centric services and sustainable growth. This vision is a key driver for the company's strategic decisions. For more context on the company's journey, you can read about the Brief History of SCB X Public Company.

A significant portion of SCBX's resources is dedicated to research and development, particularly in cutting-edge technologies. This commitment to innovation, especially in AI, blockchain, and climate technology, is a direct reflection of their SCB X mission to leverage technology and their vision to become a leading financial technology group.

SCBX's pursuit of a virtual bank license, often in partnership with established global digital banks, is a key strategic move. This initiative directly supports the company's goal of expanding its customer base and reach through digital platforms, aligning with its vision of becoming a leading regional player.

The company's regional expansion strategy, including the investment in a consumer finance business in Vietnam, demonstrates its commitment to serving 200 million customers across ASEAN. This geographical expansion is a crucial step toward achieving its long-term vision of becoming a regional leader.

The growth in the customer base of Generation 2 businesses, reaching 11.5 million in 2024, a 15% year-on-year increase, validates the effectiveness of their strategic decisions. While R&D investments have affected short-term profits, the expected profitability improvement from Generation 2 businesses in 2025 demonstrates progress.

SCBX is targeting a medium-term return on equity (ROE) of 12-13%, an increase from less than 10%, reflecting its aim for sustainable growth and returns. This financial goal is a key indicator of how effectively the company's strategic initiatives are aligning with its overall vision.

The SCB X mission and SCB X core values shape day-to-day operations by fostering a culture of innovation and customer-centricity. Employees are encouraged to embrace new technologies and think entrepreneurially. Long-term planning is centered around achieving the vision of becoming a regional tech leader, with strategies focused on continuous technological advancement and market expansion.

Leadership plays a crucial role in reinforcing the SCB X mission and vision. CEO Arthid Nanthawithaya has been a key driver of the 'mothership' strategy and the transformation into a financial technology group.

Leaders across different subsidiaries are responsible for aligning their specific strategies and operations with the overarching group mission and vision. This ensures that all parts of the organization work towards common goals.

The SCB X vision and core values are communicated to stakeholders through annual reports, official websites, and public statements. SCBX is cultivating an AI-first organization culture to embed the 'Technology & Data First' value throughout the workforce.

Concrete examples of alignment between stated values and actual practices include the customer-centric approach in developing financial products and services, such as the AI Advisory Chatbot. Their participation in the UN Global Compact and commitment to achieving Net Zero emissions by 2050 also demonstrate an alignment with broader sustainability and responsible business practices.